

SI Dilemma: Managing short-term pressures with long-term drivers
You might say that sustainable investing had an ‘annus horribilis’ in 2022. High headline inflation was driven by the war in Ukraine and the accompanying energy and food price rises, prompting central banks to raise interest rates. None of this was any good for sustainable strategies, which tend to be invested in growth-oriented companies, and less so in the energy, materials and value stocks that did well in this crisis. Many said this spelled the end of the growth we have enjoyed in sustainable investing – in fact it’s more of a short-term hiccup that, like all hiccups, will eventually pass.
Summary
- Sustainable investing saw huge short-term pressures in war-ravaged 2022
- Three long-term drivers led by climate change will keep SI high on agendas
- Regulation and societal expectations mean it simply cannot be ignored
Let’s be honest though – sustainable investing did face some clear challenges in 2022. First of all, the energy crisis brought a dash back into fossil fuels and even into thermal coal as gas prices soared, partly due to sanctions against Russia. The energy sector saw strong performance while growth stocks lagged, as sustainability took a back seat as investors took a ‘needs-must’ approach.
Secondly, there has been a backlash on sustainable investing, particularly in the US. ESG has become very politicized, with the anti-ESG movement making the most noise. The direct impact of this movement was limited to state-funded investment assets in the Republican states where anti-ESG sentiment was prevalent. The majority of investment strategies were not impacted directly, but more indirectly through reputation and political association. This effect should probably not be underestimated.
Thirdly, greenwashing is now seen as an even bigger risk, as some large asset managers have been accused of overstating their SI credentials. This has led to some of them retracting support for global initiatives like the Net Zero Asset Manager Alliance. But it also led to ‘green bleaching’ (a.k.a. grey washing) which conversely means understating the genuine sustainability credentials of investment strategies. That’s not a good development either.
Lastly, new regulation in the EU has placed the burden of proof of how sustainable an investment product is on the strategies and mandates themselves, whereas those investment products that do not attempt to integrate ESG have much less work to do. It hardly seems fair.
Three long-term drivers
Sustainable investing is, however, clearly supported by three long-term drivers. First of all, sustainability issues – most notably climate change – have become increasingly financially relevant for companies and thus investors. Business processes and end-markets are affected by the success of the introduction of sustainable alternatives for traditional non-sustainable ones.
This can be seen in electricity generation, for example, thanks to the growth of renewable energy sources, but also in the car and food industries. In fact, most industries are now affected by sustainability in some way, whereas 10 years ago, investors might have ignored it. These days, ignoring it is no longer an option.
I also notice very clearly that clients' and society's standards on and expectations of how the financial industry handles sustainability issues are rising. Robeco’s recent Global Climate Survey showed that not only is climate change already central to investment policy by seven out of ten institutional investors, but that 66% also said biodiversity will be a significant or central factor in their investment policy over the next two years, compared to 48% saying this is the case today. That’s a massive rise from the 16% for whom it was significant, and 5% for whom it was central, two years ago. Implementation of those policies is still in its infancy, but it is very clear that asset owners will put pressure on their suppliers to implement these issues into investment strategies.
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Where regulation can help
And lastly, as already mentioned as a short-term nuisance, but which is also a long-term driver: regulation. The EU is setting the example and Asia and Latin America are following suit. Even though the backlash on sustainable investing in certain US states is generating lots of media attention, federal legislation is moving to support ESG.
The SEC will release its final rules on corporate climate disclosure by the end of this year at the latest. The objective is for investors to get more information about corporate climate-related risks that are reasonably likely to have a material impact on their business. The new corporate disclosures will be a first in the US; importantly, they are likely to require that corporates report on greenhouse gas emissions and impacts to line items on companies' financial statements from climate-related risks.
So, ignoring or not implementing sustainability is no longer an option for most institutional investors. Depending on where their clients are in their sustainability journey, they are gradually integrating material ESG issues into investments, implementing their own views on sustainability, and exploring ways to further advance towards having real-world impact.
Sustainable investing is far from dead
Client interest remains high. Even in these challenging times, sustainability as a topic remains firmly on the agenda of almost all our clients. And looking towards an even shorter time period, in Q1 2023, we saw that ESG performance had improved globally, and fund flows were still outperforming traditional strategies. For Robeco, the share of bespoke sustainable strategies in total AuM increased in 2022 to 22%, compared with 20% at the end of 2021 (and up from 6% in 2017).
This year I will have been involved in ESG integration and sustainable investing for 20 years. During those two decades, we have always seen periods of short-term volatility – all of which were overcome. So, my conviction remains as strong as ever. Sustainable investing is riding the waves of the financial markets, and is here to stay.
P.S. ‘Conviction’ is the word I used to describe my approach to SI in our new book, Quantifying sustainability, which also features my teenage daughter Hannah. They say that sustainable investing is about looking out for the next generation, so here’s mine!

Quantifying sustainability – the numbers, the data, and the people
This book contains portraits of Robeco's men and women dedicated to the cause of sustainable investing. A book about the numbers and data behind the stories of our time. It is about Quantifying sustainability. Download your copy.
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