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Welcome to our new website

Welcome to our new website

18-05-2017 | News

Robeco has launched a new website to address target client needs and make investing information more accessible to mobile platforms.

  • Peter Walsh
    Peter
    Walsh
    Head of Robeco UK

The new site went live on 18 May after months of work in making it as user-friendly as possible, while retaining the authority and style of Robeco’s award-winning content.

It forms part of a wider trend for asset managers to make greater use of digital technology, particularly to reach the smartphone generation, and better embrace the phenomenal rise of social media platforms.

And it builds on years of progress for our existing websites, which has rapidly increased its readership and scope since it was last remodeled three years ago – now attracting well over 1,000 visits a day.

Robeco currently runs the UK website and 15 other variants, in English and local languages. Many clients use it as their primary source of keeping up with what Robeco is doing and thinking.

The websites host a wealth of information and thought leadership, from news insights giving our experts’ views on subjects from President Trump, to more complex white papers and other research pieces. They also host information on the company’s strategies and products.

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Social media

Much of the website content is accessed from links on Robeco’s social media platforms. As the number of followers has grown to more than 150,000, placing Robeco eighth (and the fastest riser) in global social media rankings in a survey last year, better presentation of the linked content has become essential.

“In an increasingly digitalized and connected world, clients expect to find information quickly and efficiently, and the new website will serve as a hub for that,” says Peter Walsh, Head of Robeco UK.

“The new website has been built around three pillars: to build trust as a thought leader; to allow easy access of product information, and to support digital transformation.”

Visual presentation

One of the enhancements to the new website is a strongly increased visual presentation of information. Another improvement is to link news insights directly to the related strategies or products.

The next step will be to rebuild the currently popular product selector, Walsh says. “There are also plans to build in more personalization so that readers can see what they need more quickly.”

“But some things won’t change; we still believe that content is vital in the relationship with our stakeholders, and readers can continue to expect the high standards of information, analysis and investment news that has been Robeco’s hallmark for many years now.”

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Please read this important information before proceeding further. It contains legal and regulatory notices relevant to the information contained on this website.

The information contained in the Website is NOT FOR RETAIL CLIENTS - The information contained in the Website is solely intended for professional investors, defined as investors which (1) qualify as professional clients within the meaning of the Markets in Financial Instruments Directive (MiFID), (2) have requested to be treated as professional clients within the meaning of the MiFID or (3) are authorized to receive such information under any other applicable laws. The value of the investments may fluctuate. Past performance is no guarantee of future results. Investors may not get back the amount originally invested. Neither Robeco Institutional Asset Management B.V. nor any of its affiliates guarantees the performance or the future returns of any investments. If the currency in which the past performance is displayed differs from the currency of the country in which you reside, then you should be aware that due to exchange rate fluctuations the performance shown may increase or decrease if converted into your local currency.

In the UK, Robeco Institutional Asset Management B.V. (“ROBECO”) only markets its funds to institutional clients and professional investors. Private investors seeking information about ROBECO should visit our corporate website www.robeco.com or contact their financial adviser. ROBECO will not be liable for any damages or losses suffered by private investors accessing these areas.

In the UK, ROBECO Funds has marketing approval for the funds listed on this website, all of which are UCITS funds. ROBECO is authorized by the AFM and subject to limited regulation by the Financial Conduct Authority. Details about the extent of our regulation by the Financial Conduct Authority are available from us on request.

Many of the protections provided by the United Kingdom regulatory framework may not apply to investments in ROBECO Funds, including access to the Financial Services Compensation Scheme and the Financial Ombudsman Service. No representation, warranty or undertaking is given as to the accuracy or completeness of the information on this website.

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