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Trends investing

Trends investing

Exploiting the behavioral biases

Investors have a tendency to chase the latest trends or hype, but trends investing is about more than just story-telling – there is a rationale behind it. Read more about our trends investing philosophy, and how we shape an analytical framework that moves beyond mere story-telling.

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The merits of trends investing

Our trends-related funds allow us to exploit the biggest trends in the world. We were among the first to launch a dedicated fintech strategy in November 2017, but also try to monetize the broader trends in finance (since 1998), the biggest consumer (since 1998) and industrial trends (2017) in dedicated trends strategies. All these strategies are well-diversified and have a long-term approach.

  • 2009
    Start of trends investing
  • 3.5 bn
    EUR assets (Nov 2017)
  • 19 years
    Average years of industry experience
  • The future of asset management

    The asset management industry is going to change substantially in the coming years. Regulatory and demographic trends have already transformed the sector and the advance of technology is only speeding things up.
    Read more
  • Platform power

    Surging connectivity is powering a new business model: the platform company. Platform companies, facilitate commercial or social interaction between interested parties that faced high costs of finding each other in an unconnected world.
    Read more
We strongly believe that digital finance will open the way to 2 billion people who currently don’t manage their financial affairs.
Patrick Lemmens and Jeroen van Oerle, portfolio managers Trends Investing
We strongly believe that digital finance will open the way to 2 billion people who currently don’t manage their financial affairs.
Keep your eye on the prize
Keep your eye on the prize
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